DreamWorks Animation's The Croods Hit the Road in Kia Motors' Stylishly New Kia Carens
The promotion kicks off an integrated marketing campaign that will span 25 markets worldwide* and reach consumers through print, outdoor, online and television media and extensive in-dealer activation. The goal of the campaign is to highlight the stylish and modern family appeal of the all-new Kia Carens using the colorful setting, fun and adventure of The Croods which makes its worldwide debut in theaters today.
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Michael ChooGM-International PRKorea, Republicmjc@kia.com+82-2-3464-5663