Kia Keeps the Wheels Turning at Australian Open
For the 13th year in a row, Kia Motors' unwavering support of the Australian Open tennis will continue with the delivery of more than 100 specially-equipped courtesy vehicles to keep the wheels turning.
In handing over the Kia Courtesy Fleet to Tennis Australia's CEO, Craig Tiley, Kia Motors Australia (KMAu) Chief Operating Officer Tony Barlow confirmed Kia's ongoing support for tennis in Australia.
"It has been Kia's honour for more than a decade to be a proud sponsor of the Australian Open, one of the world's greatest sporting events, and that commitment has not wavered," Mr Barlow said in Melbourne today. "We recognise that the Australian Open is the brightest star on the Australian tennis calendar, and take no small amount of pride in being able to assist in the successful staging of the tournament.
"The athleticism, enthusiasm and professionalism displayed by the many competitors at the Open is a fine example of the core values treasured by Kia as a product and a company."
In accepting the courtesy fleet, Mr Tiley said, "It is pleasing to have such constant support from our longest-running sponsor. The Australian Open is undeniably the biggest sporting event in the world in January, and I'm pleased to again accept the fleet of Kia vehicles which will effectively keep the tournament moving over the next few weeks.
"It's a huge logistical exercise to move all our players, officials, media and staff around Melbourne during the event and year after year this is achieved with Kia's support."
The majority of the 101-strong courtesy fleet – 70 vehicles – are Australia's favourite people-mover, the multi-award winning Kia Grand Carnival which can move up to eight people in comfort.
Also on the fleet are Kia's award-winning Sorento SUV (10), Sportage compact SUV (10), all-new Rondo compact people mover (10) and one Cerato.
The Kia courtesy fleet will be driven by 215 volunteer drivers who expect to clock up more than 400,000 kilometres in thousands of journeys during the 2014 Australian Open.
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Michael ChooGM-International PRKorea, Republicmjc@kia.com+82-2-3464-5663