Design star: Kia Soul receives 2014 'red dot' design award
With its upright, confident posture, broad shoulders, iconic window shape and SUV ground clearance, the second-generation Soul was crowned winner in the 2014 'Product Design' category by the red dot jury, the same award earned by the original Soul in 2009.
This is the second major design award for the new Soul, following its success in the highly respected 'iF design awards' only few weeks ago.
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