Kia performing better than ever before in Europe
- Record 200,038 Kia cars registered in Europe* over first half of 2015
- New and upgraded models drive Kia's 7.6% year-to-date sales growth
- Highest ever quarterly sales with 103,946 units registered in Q2
- Best-selling Sportage and cee'd top the brand's sales charts
(SEOUL) July 16, 2015 – Kia Motors Europe has recorded its best ever quarterly and half-year sales in the company's history, as the brand's year-on-year growth accelerated to 7.6%, according to the latest data from ACEA (European Automobile Manufacturers' Association).
During the first half of 2015, Kia posted sales of 200,038*, representing the best-ever six month period recorded by the Korean brand in Europe. Compared to the first half of 2014, this represents growth of 7.6%. At the same time, the second quarter of 2015 was the brand's best-ever quarterly sales total, with 103,946 units registered – the first time Kia has broken through the 100,000 barrier in any one quarter.
Michael Cole, Chief Operating Officer, Kia Motors Europe, commented: "2015 to date has been a great period for Kia in Europe, with sales records tumbling and new highs reached. We're delighted that Kia continues to grow, consistently and sustainably, and that an increasing number of motorists are drawn to our range of high quality, high value cars."
Cole added: "Kia is focused on developing an unrivalled level of quality in its products, and an industry-leading level of service at every customer touchpoint. We want customers to enjoy buying and owning their Kia cars, and our record sales demonstrate that our approach is working.
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Michael ChooGM-International PRKorea, Republicmjc@kia.com+82-2-3464-5663