Kia Motors America (KMA) has many reasons to celebrate this year: 2014 marks the company's 20th anniversary in the U.S.; the fifth annual Kia Classic tournament tees off tomorrow at Aviara Golf Club in Carlsbad, Calif.; and a new era has begun with the arrival of the all-new Kia K900 luxury sedan . Along with defending tournament champion Beatriz Recari, the K900 will play a prominent role this week on the grounds of the Park Hyatt Aviara Resort as 144 of the world's best golfers vie for the Kia Classic title and their share of the event's $1.7 million purse. When play finishes on Sunday, March 30, the winner will take home a check for $255,555 and drive away in a brand new 2015 Kia K900 – the Official Vehicle of the LPGA.