• 12-FEB-2015

Kia Motors America Storms Into Chicago With Electric All-wheel-drive Trail'ster Concept

Aligning form and function to conceive a uniquely compelling vehicle for the city-dweller-turned-outdoor-adventurer, Kia Motors America (KMA) today took the wraps off the boldly designed Trail'ster e-AWD concept at the 2015 Chicago Auto Show. Based on the brand's iconic Soul urban passenger vehicle, the turbocharged Trail'ster – with its Polar Pearl Snowdrift/Terra Bronze Metallic paint scheme, roll-top canvas roof and armored aluminum skid plates – captures the essence of an advanced and capable CUV intended for those looking to escape their urban environs in search of higher-elevation playgrounds where snow, mud, streams and trails abound. Efficient and lightweight, the Trail'ster is ideal for transporting adventurers and their gear. With its rugged, functional and upscale approach to an active mountain-focused lifestyle, Trail'ster was dreamt up at Kia's California design studio, birthplace of the unforgettable Track'ster and GT4 Stinger.